About us

STRØM is located on Strandvejen in Hellerup, just north of Copenhagen. Here, our multibrand store, webshop, and in-house label, STRØM, come together under one roof.

The combination of our physical store, online shop, and own brand creates exciting synergies that allow us to express our aesthetic universe across many different touchpoints.

At the heart of everything is our personal and exceptional service, a curated approach, and an unwavering passion for fashion.

We offer an exclusive selection of national and international brands for both women and men, carefully chosen by our experienced buyers.